Promoting Scouting

Promotion is key to ensuring people can see the positive impact that Scouting has in our local communities.

On this page, you will find a variety of resources and tools to support you with promoting Scouts in your local community. These include the Scouts NSW Brand Assets, customisable promotional templates, how-to guides, as well as a variety of promotional materials for hire.

Through dynamic and consistent messaging and images, these materials will not only help you produce bolder, inspiring communications, they will showcase the best of the Scouts NSW experience.

Scouts NSW Brand Assets

Using consistent brand assets ensures visual recognition and consistency across all areas of Scouts.

Promotional Resources

Everything you need to promote your Group at a local level, including training resources, ready-to-go campaigns, customisable templates and more.

Social Media

This toolkit provides you with the templates, guides and resources to customise your local social media page to be an effective communication and promotions platform.


Good signage is one of the ways to maximise 'hands-free' promotions - your hall or trailer is a free billboard!

Leader Build

Looking for new Leaders and Parent Helpers for your Group? Consider running a Leader Build event!

If you would like to order a resource Leader Build Pack, and learn how to run a Leader Build event, click here.

Promo Pack Orders

If you are planning activities to promote your group locally, you can get a Promo Pack of materials to help you.

Each promo pack includes an assortment of posters, Youth Member brochures, coloured stickers, quick information cards and information about Scouts.

Order your Group's Promo Pack here.

Kym the NSW Mascot

Kym the NSW Mascot is available for hire by Regions, Districts and Groups for Region Gatherings, open days and other events.

Submit an expression of interest to hire Kym the NSW Mascot here.

Promotional Equipment Hire

A range of promotional materials including flags and banners are available for hire from the State Scout Service Centre.

To submit a request for hire, please fill out this equipment hire form.